
42 Small Business Marketing Ideas for 2021

Marketing is meant to increase brand awareness and create leads that will turn into sales. When you’re a small business – in the middle of a pandemic – it can be hard due to decreased visibility or budget. But don’t worry, there are plenty or ways you can scale your businesses marketing efforts, even with a little budget. Here are 42 small business strategy ideas to try now.
Know your audience.
Emphasize your value proposition.
Stay focused on singular goals and objectives.
Capitalize on short-term plays.
Double-down on what works.
Understand the power of existing customers.
Use free promotional tools