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6 Learning Techniques to Help Digital Marketers Stay Ahead

We all want to do what we can to stay ahead of the curve, right? There’s nothing worse than feeling left out or in the dark about current and important marketing practices. Keeping up-to-date on latest trends and technologies is a prominent way to keep yourself relevant in today’s rapidly changing advertising landscape. After all, we live in such a competitive society, anything we can do to get ahead and stay ahead is valued in the workplace.

But just how exactly do we stay up-to-date with current practices and developments? We may have a real desire to want to be on the up-and-up, but unclear which path to take. Well, this article will detail several ways you can stay on top of burgeoning trends in the digital marketing realm.

Google Alerts

You may use Google Alerts for topics of interest to you, but you can also do so for recent developments pertinent to marketing. By typing in your field of interest, you get a list of recent happenings regarding that specific subject. Email alerts are also possible where you can get this info sent directly to your mailbox where you can read on your own time.

Social Media

LinkedIn is a fantastic resource for B2B sharing of information, news and updates. While it was once just a posting ground for resumes, it really works as a professional social media outlet where you can read the latest blog articles on up-and-coming trends. We can learn a lot from experts and peers, particularly what they post as it pertains to our own interests and professional development.

Online Courses

Many people are too busy to sit in a brick-and-mortar classroom for hours at a time, which is why online learning is having such a surge in popularity. Online courses allow us to buff up on our skills while at the same time learning firsthand new tools and techniques to stay ahead of the curve. Whether it’s online certification programs or flexible e-learning classes, you won’t find a shortage of digital courses to help you grow and learn.

At the end of the day, staying current and competitive can rest on our own shoulders, which is why these options are ideal picks for busy working professionals wanting to get ahead and stay ahead.


Salty Red Dog Marketing, LLC is a marketing agency in Darien & Westport, CT. We service businesses with marketing strategies, social media and consultations.

Contact: Phone: (203) 429-9671

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