August 27, 2019

Instagram’s popularity has increased by leaps and bounds over the past few years. This company, now owned by Facebook, allows for visual storytelling, ideal for brands and products looking to extend t...

June 11, 2019

If you’re marketing in the online world, you know that social media is crucial. Yes, Facebook, Instagram, Twitter and even Pinterest are dominant in the arena these days—often providing outstanding re...

April 15, 2019

Yes, social media is imperative for success in the digital marketing world; however, it’s no longer effective to merely post to your intended audience without being strategic. Social media can certain...

April 9, 2019

Social media is a powerful and organic way to spread brand awareness and important information about your company or business. Sure, LinkedIn and Facebook have been traditional means of social activit...

March 7, 2019

We all want to have a powerful social media marketing presence, but just exactly how to do so is always a topic of conversation and debate. After all, people spend more time on their phones and specif...

March 5, 2019

If you’re in the realm of online marketing and digital advertising, social media is always on your radar. Why shouldn’t it be? It’s an incredible way to reach an audience and promote all that a brand...

February 12, 2019

A picture is worth 1,000 words. On social media it's probably worth 2,000. I know you've heard this phrase over and over, so much so that you're probably rolling your eyes. Nonetheless, it doesn't mak...

February 5, 2019

Get the most out of your Facebook ads by creating a "lookalike" audience campaign by using the data you have on your current clients. You can target your Facebook ads to find new, similar (or "lookali...

January 22, 2019

We've all heard assertions made about "fake news" in the media, some warranted, some not. I'm not going into a political rant, or a beat up the media session here, so don't click away. I'm going to sh...

December 18, 2018

We all know that a Facebook business page can’t be used in place of an actual website—but did you know your page can totally be ranked in Google search results?

This means it’s important to increase th...

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